Blogs » Personal Journal » Word of Mouth Advertising – The Key To Our Success

Word of Mouth Advertising – The Key To Our Success

  • Advertising in trade magazines has had mixed results at best for BikerCrap.com over the years, likely due to the not so main stream nature of its clothing and accessory line. What has been a greatest advertisement success is Word of Mouth!

    Our Customers are the Best
    Our customers have really been the key to the marketing success. Of course the majority of our customers discover the BikerCrap.com web site through the use of Google or other search engine but a large number of our customers are received from others who pass the BikerCrap.com name along to them.

    The Power is with the People
    Nothing is more convincing than a strong endorsement from a customer and that is what drives our business. All the ads with sexy models and fancy motorcycles do not capture that same attention of a potential customer as well as the personal endorsement from an existing customer and those endorsements are largely responsible of the success of the BikerCrap.com web site.

     

Comments

2 comments
  • DebraJo I think those little bitty ladies tops with bikercrap.com on them help to catch a little attention too!! Just sayin
  • LCStrat Word of mouth is always the best advertisement. I'm with ya Debra Jo, cute babes doesn't hurt...lol I'll check out the site.